We were brought in and, in just three weeks, created a comprehensive trade show strategy to showcase the company’s computer, automotive, banking, physical access, airport, and arena solutions to potential customers, business partners, media, and other attendees.
We sprung into action to coordinate the following:
- Press conference at the Mandalay Bay
- Product display at the Pepcom Digital Experience in the Mirage
- Press dinner at Caesar’s Palace
- Booth tours at the Las Vegas Convention Center
- Interviews with CNBC, ABC News, NBC News, Forbes, Bloomberg, industry analysts, and trades
- Attendee giveaways and promotions